Private and Custom Labels
Custom Labels
Custom and specialty labels have become the focus of customer needs over the years at Labels Unlimited. We take on those unique and challenging opportunities where quality, cost and lead-time dominate over industry competition. With the artistic ability of our design artists, and in combination with quick- proof turnaround, customer satisfaction is a guarantee.
Our experienced staff of industry professionals follows each job methodically through the design, development, and manufacturing process to ensure total quality completion of every label. Our State of the Art processing equipment are well maintained, resulting with spectacular creative and aesthetically pleasing products.
At Labels Unlimited, we inventory more than 3,000 die styles, consisting of rectangular, circles, oval selections, and specialty shaped, thus enabling the customer to use standardized tooling, rather than incurring additional charges for custom requirements.
Private Labels
Private Label Brands have become increasing popular, and unlike the poor reputation this type of labels has been tagged with as low priced/low quality, Labels Unlimited has taken the initiative to elevated this, commodity label, into one of higher quality while keeping pricing competitive.
Labels Unlimited manufactures a variety selection of private style labels.
- Store brands – Highlighting the Retailer's name.
- Store sub-brands - Products where the retailer's name is displayed in a deminished style illustration.
- Umbrella branding - A generic brand, independent from the name of the retailer.
- Individual brands - A name used in one category, this is only used to promote a "real" discount product line.
- Exclusive brands - Again a name used in one category, but to promote "added value" products within the category.
- Distributor brands - Large wholesale grocers and foodservice purveyors often have private labels, for example the Parade brand of Federated Foodservice and the wide array of private brands of the large food service supplier Sysco. These brands are typically seen in non-chain independent restaurants and stores that cannot afford their own private labeling.
- Copycat private labels - brands owned by a retailer which use similar trade dress, i.e. packaging as a leading national brand.
Your private label needs to stand out as much as the national brand. With 10 color capabilities on our flexo presses and 7 color capability on our digital press, Labels Unlimied will help you enjoy the sales success that the national brands get.
At Labels Unlimied, we offer high quality labels at competitive prices. Please feel free to contact one of our sales representatives to discuss your many options at Labels Unlimited.
